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Founded in Stockholm 1996 as a part of the creative collective Acne, the company designed 100 pairs of jeans to distribute to friends, family and clients. From these humble beginnings Acne has developed into a renowned jeans brand.

The first ‘real’ collection was launched in 1998. Since then Acne creative director Jonny Johansson has worked with a skillful design team to create a strong identity for the brand.

Acne is today recognized internationally as a creative collective, unique for its corporate diversity such as fashion design, graphic design, film production and advertising, as well as product, business and concept development.


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